NFL
Creator Camp & Red Carpet Munich
In 2024, Munich hosted a series of high-profile NFL events, including the NFL Creator Camp at the FC Bayern Campus and a Red Carpet event coinciding with the game between the New York Giants and the Carolina Panthers at the Allianz Arena. By creating a setup that was straightforward yet visually striking, we ensured that the aesthetic resonated with the NFL's identity while facilitating seamless functionality throughout the event.
LEAD AGENCY:
Totally MGMT
SPATIAL DESIGN:
SASCH GmbH
PRODUCTION:
SASCH GmbH
PHOTOGRAPHY:
Hussein Chehimi
DESIGN PHILOSOPHY
Our design philosophy centered on simplicity and effectiveness. By creating a setup that was straightforward yet visually striking, we ensured that the aesthetic resonated with the NFL's identity while facilitating seamless functionality throughout the event.
DESIGN & PRODUCTION
Our team was entrusted with the comprehensive design and production of the NFL Creator Camp. The objective was to develop a setup that was not only aesthetically aligned with the NFL's brand identity but also prioritized ease of assembly and disassembly. This approach ensured that the installation was both efficient and impactful, adhering to the event's functional requirements.
EVENT OVERVIEW
The NFL Creator Camp served as a prelude to the main game, offering a platform for influencers and key figures to engage with the NFL brand in an interactive setting. The subsequent Red Carpet event at the Allianz Arena attracted numerous influencers and notable personalities, all gathered to witness the game.
Through meticulous planning and execution, we delivered an environment that not only met logistical demands but also enhanced the overall experience for attendees, reflecting the dynamic spirit of the NFL.
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Studio for Space & Design